What do you think about Rebel Yell being renamed, Racer 75? 3 charred oak barrels. As this article mentioned the rebel yell is not an offensive name. Just like the Big Lot Stunt Coaster is still Italian Job, the Crypt is still Tomb Raider, Drop Tower is still Drop Zone, the Racer75 will always be THE REBEL YELL! Yes. Absolutely ridiculous that you are changing the name of the Rebel Yell. Just went to Kings Dominion with my 7 and 9 year old sons. Find news, promotions, and other information pertaining to our diverse lineup of innovative brands as well as newsworthy headlines about our company and culture. With the news of the name change of the Rebel Yell being the last straw. Sidney Lanier, the poet and Confederate veteran, described his unit's yell as "a single long cry as from the leader of a pack of hounds."[9]. Rebel Yell Launches New Look for Brand Lineup | Kentucky Bourbon Trail Download the Kentucky Bourbon Trail Distillery Map Download Now Join Our Newsletter Mailing List Fields marked with an * are required First Name * Last Name * Email * If you are a human seeing this field, please leave it empty. (The best illustration of this "true yell" which can be given the reader is by spelling it as above, with directions to sound the first syllable 'woh' short and low, and the second "who" with a very high and prolonged note deflecting upon the third syllable "ey."). Rebel Yells new packaging, innovation and, and spirit to this time-honored brand, as well, as the opportunity to speak to an entirely. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. Im sure theyll be hitting the clearance rack soon. I cant see how the purpose of the roller coaster was to teach anyone about the Civil War or the Confederacy. Heaven Hill used to manufacture the 20% alcohol by volume ( (80 proof) spirit under a contract at its Bernheim distillery in Louisville. Recently, the brand dropped the word Yell from the name, which means that you may currently find bottles with either Rebel Yell or Rebel Bourbon on shelves. So the arguments that this is another move to erase history arent accurate in my opinion. New packaging will beavailable nationally starting January 2015 inthe 750mL bottle, followed by the 1.75L bottlerolling out in March 2015. The brand was meant to celebrate the 100 year anniversary of the original Weller company. Mother would catch him by the coattails and plead, 'Shush, Doctor, shush'. But for a while, it was common knowledge the main supplier was Heaven Hill. It was just a name. Create an account to follow your favorite communities and start taking part in conversations. All bourbon will have at least 51% corn. Brand of Kentucky straight bourbon whiskey, Learn how and when to remove this template message, https://ohc.library.louisville.edu/ohms/viewer.php?cachefile=1986_52_farnsley.xml, https://en.wikipedia.org/w/index.php?title=Rebel_Yell_(bourbon)&oldid=1138241841, Food and drink companies established in 1849, Articles needing additional references from March 2013, All articles needing additional references, Creative Commons Attribution-ShareAlike License 3.0. Well see if this changes soon now that Lux row Distillers hits the four year mark. We had a fantastic time but renaming an icon like this should be done with more concern for the memories of those who grew up with those icons. So, if youre new to the bourbon category and want to try a wheated bourbon drinking experience without taking a hit in your wallet, Rebel Bourbon is a great starter brand to give a try. Is Rebel Bourbon good whiskey? Confederate Defeat Re-examined". The Luxco distillery is located in Louisville, Kentucky. Rebel Yelland Yellowstone were my veryfirst bourbons. *(Interview with Nancy Farnsley, November 14, 1984) In the early 1980s, after some other changes of ownership following the break-up of Stitzel-Weller around 1972, the brand was purchased by the David Sherman Corporation of St. Louis, Missouri (now Luxco). Yep, they did. Aaron joined the drinks industry in 2013. I thought that moniker just applied to Ole Miss fans. And lets be honest, thats all you can really ask for when buying a $15 bottle of bourbon. Stan Freberg began his comedy recording of "The Yellow Rose of Texas" with his version of the rebel yell. Do you wish theyd keep the name. Charles R. Farnsley (a former mayor of Louisville) owned the Brand. All Rebel Yell packaging has been updated toproduce a robust, uniform shelf presence forthe entire brand family. Maybe next time I'll have to make my sarcasm more evident!!! "He didn't bottle a great deal of it, and several years later, four or five years later he sold the brand to the Southern Comfort people, and they never used it. In 1999, the brand made its way to the portfolio of the David Sherman Corporation rebranded as Luxco in 2006. Blending rye and bourbon creates unimpressive results, and while it has some merits, no one is missing out on much by not . Both bottles (Yell/no yell 100)available at the binnys in 750, all the family size/non 100still Yell label. Maybe the barrels that didn't make the cut? Rebel Yell isgrowing even faster, up 19.2% over the past12 months*. In 1984, the brand enjoyed nationwide distribution on the back of the Billy Idol song, which according to legend was about a rowdy night fueled by Rebel Yell Bourbon. Sam Reeder was a "free-state" or "free-soil" combatant against a pro-slavery militia at the Battle of Hickory Point in September 1856. Why did they HAVE to choose such a name in the first place? And I never even thought about the park changing the name. A wheated bourbon. It is only a name. There is just no end to this madness. Need to know: A 100-proof, 10 year old wheater, this is the latest release from Rebel Yell's Single Barrel line. Everclear is a well-known brand of neutral grain spirit manufactured byLuxco. The Rebel Yell bourbon brand is produced by Luxco, a family-owned company based in St. Louis, Missouri. The companys portfolio includes a wide variety of brands, including Rebel Yell, Evan Williams, Pearl Vodka, and Everclear. 'Woh-who-ey! Tons of bottles out though. As someone who grew up an hour from the park and rode Rebel Yell countless times, I thought Id give my personal take. When compared to other whiskeys, a few drops of Bourbon can be perceived as being a little hot in a glass or a bucket. By 1984, Rebel Yell was distributed nationally. Famous bourbon brand Rebel Yell has undergone a rebrand for a new generation of rebels. 2 I will say, though, that Im excited to get back to reviewing some higher quality options. Hit it on the desktop version, and there's actually a rebranded 10-yr without the "Yell". The most notable thing about Rebel Bourbon is their use of wheat. This change has been made at the request of Luxco, which renamed its Bourbon brand Rebel Yell. This change is still in effect on store shelves. Rebel Yell is now distilled and aged at Luxco's new distillery, Lux Row Distillers, in Bardstown, Kentucky. Shoddy_Ad7511 6 mo. Rebel Yell is a brand of Kentucky straight bourbon whiskey produced by the Luxco distillery. When you get towards that higher end, you start competing with whiskeys such as Jack Daniels or Makers Mark, which Rebel does not compare to. In addition to the flagship Rebel Bourbon, there are multiple line extensions to the Rebel Yell bourbon family. Rebel Yell is way better name than Racer75. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. More than 150 yearslater, Rebel Yell is bridging the gap betweenits proud heritage and modern times to honorthe universal spirit of rebellion that lives onin each of us. Rebel Bourbon has a mash bill of 68 percent corn, 20 percent wheat and 12 percent malted barley. From the Lux Row website: "Aged in charred oak barrels . The brand bounced ownership, eventually landing in the Diageo portfolio. Whether youre sipping it neat or mixing it in with your favorite cocktail, Rebel Yell 100 bourbon is the perfect whiskey for any occasion. By using this site, you agree to our Terms of Use. Their most well-known brand might be Everclear, which is a high-proof neutral grain spirit made from corn. For the purists. I like Rebel Bourbon a lot better at the $13 price point than $18. The companys brand was acquired by the David Sherman Corporation and renamed asLuxco in 1999. Some examples of other wheated bourbon products include Makers Mark, Larceny, and W.L. I had to do some sleuthing to see what you were referring to. It was not that; it was the Southern war cry."[10]. To be truthful, this kinda pisses me off. And of course 'Racer' refers to its ride design featuring two tracks where trains race each other throughout its hilly course. 1872) to form the Stitzel-Weller distilling company in 1910. In the mid- to late-1850s in the Kansas Territory, "free-state" (meaning anti-slavery) forces battled against pro-slavery forces (as Kansas' determination on slavery was in violent dispute). Oddly the 10 year picture on that site still says Rebel Yell. All retail support materials will be updated tohighlight the new packaging and driveconsumers to the Band of Rebelsprogram online. The Lux Row Distillery is moderately sized compared to the big boys throughout the state. The results of honorable Men idly standing asideand remaining silent. By adding the new capsule closure with hints of silver and updating the label with bolder lettering, the new Rebel Yell look aligns with the brand attitude, said Eric Winter, whiskey brand manager at Luxco, in a prepared statement. *Source: DISCUSMembers Only DataR12 Sep 2014 vs. PY. From there, most bourbons will contain malted barley, and rye. The people that rebelled against the United States because they thought they should be able to own people are bad. Rebel Yell is one of those old throwbacks. The original Rebel Yell recipe was developed in 1849 at the Stitzel-Weller Distillery, where it would become one of the worlds most famous beverages. Mash Bill Bourbon and Whiskey Ingredient Guide, Definitive Guide to the Different Types of Whiskey, Copyright 2022 Gentlemen Ranters | All Rights Reserved. Recently, we reviewed Kentucky Deluxe, but we needed a little hiatus before hopping back on the wagon of bottom shelf whiskey. Bourbon aficionados may consider the whiskey a little hot when tasted neat in or in a snifter. Katelyn is a freelance writer in Portland, Oregon. I think that this is an overreaction but understand the logic of removing a name that might possibly be offensive to a small minority. While you can still find a bottle of Rebel around that price at major retail stores, youre more likely to pay about $18 for a 750ml at your local liquor store. But it never did any good. NDPs dont often disclose the source whiskey for their brands. Home Whiskey Review Rebel Yell Bourbon. Rebel bourbon is distilled in Bardstown, Kentucky, at Lux Row Distillers. Because the Lux Row Distillers facility was not operational until 2018, we can assume all or most of the whiskey in the most recent batch currently on store shelves was produced elsewhere either at a Heaven Hill distillery or another unnamed Kentucky supplier. Management can rename it all they want. Each costs about $27 for a 750mL bottle. Kings Dominion's explanation makes no mention of any political reason for changing the name from "Rebel Yell," known as the battle cry of Confederate soldiers in the Civil War. Warm finish with vanilla and a hint of black stone fruit. [6], Another claim is that it derived from the screams traditionally made by Irish and Scottish Highlanders when they made a Highland charge during battle. Its not difficult. His idea was to create the whiskey in small batches and distribute them solely in southern states ("rebel yell" being a term used for a particularly unique battle cry . The distillery was founded in 1888 and originally known as the Stitzel-Weller distillery. One last piece of news from the Kentucky distilleryRebel Yell 10 Year Single Barrel, which debuted back in 2016, will be available in a 2,600-bottle run this year. Old Fitzgerald has a retail price of about $15 per 750mL bottle, but its small allocation makes it incredibly hard to find on a retail shelf. The reason is because it is cheap and good enough. November 18, 2020 in General Bourbon Discussion. The water used to make the bourbon comes from a natural spring, and the grain is grown on the distillerys own farm. One of the earliest accounts of the yell comes from the First Battle of Manassas (Bull Run) during then Brig. Its got a strong, bold flavor thats not for the faint of heart. Last week Kings Dominion announced that it was going to rename one of its roller coasters from Rebel Yell to Racer 75. Rebel Yell, a Kentucky Straight Bourbon whiskey made by Luxcos new distillery, thelux Row Distillers, was released in 1972. Good Lord, people. In addition to focusing on tradition while producing whiskey in a unique way, this distillery is known for its distinctive style of bourbon. It has been made using only the purest Kentucky limestone-filtered water and new charred white oak barrels for aging. The name, Rebel Yell, was nothing more than a nod to the regions history by a multi-park company trying to be relevant to Virginians. Rebel Yell was a term coined for the battle cry of the confederate army. They were trying to distance themselves from that heritage because its becoming less an less accepted. John Salmon Ford, in an 1896 interview with Frederic Remington, describes a charge his Texas Rangers made into a Comanche village in 1858 and that his troops gave the "Texas Yell". This product is available only in our gift shop, and it may not always be available in a particular size. I'm also a huge fan of terrain roller coasters. By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. [3], Several recordings of Civil War veterans performing the yell exist. QUELLERS QUARRY INCLUDE Rebel Yell, Blood Oath, David Nicholson, and Erzra Brooks Kentucky Straight Bourbons fromLuxcos distillery. Rebel bourbon is made in Kentucky, the heart of bourbon country. I dont claim to speak for or represent anyone. Click here to learn all about mash bills. While I wouldnt necessarily want to buy a bottle at either price point, it makes much more sense at $13. Introduced in April 2019, Rebel Yell 100 is a wheated bourbon, and a new bottle extension for the Rebel Yell brand. And Charley said, "Well it wouldn't be proper since I sold it." Alcohol on the plane: how much can you drink on long flights? The standard price of Rebel Yell used to be right around the $12 mark. Some Texas units mingled Comanche war whoops into their version of the yell. The phrase you get what you pay for applies quite well to Rebel Bourbon. Although the recipe for the whiskey dates back to 1849, the Rebel Yell brand was registered in 1936. In fact, Im kind of disappointed. The brand has changed hands and recipes, but it is a part of American bourbon history. Now at $17.95 for a 750 ml bottle, up from approximately $11-15 since Luxco's rebranding, it is neither a steal . I cant imagine there are enough outraged people who will boycott a theme park because a ride changes names. The 40% alcohol by volume (80 U.S. proof) spirit was formerly produced under contract by Heaven Hill at its Bernheim distillery in Louisville . lol. Full stop. Not sure why it shows the old one on mobile. You know that, right? For the Trailblazers. I have no idea how long ago I got the bottle, but at least this dates it to at least two years, though I know I got it well before the pandemic. With these changes also brought about a hike in the price. Also, Kings Dominion had an Old Virginia area and cues that it was trying to include some connections to the state. They might as well rip this sticky band-aid off during the off season rather than endure some kind of huge controversy during the season. However, while traditional bourbons contain wheat as the flavoring grain, distillers who make wheated bourbon swap the more traditional spicy rye grain for the soft and smooth wheat in the mash bill or list of grain ingredients. Otherwise I would hate to see a Dueling Dragons -> Dragon Challenge -> scrap heap project happen. This is funny. Today, were back with a whiskey that many of us likely enjoyed in high school or college, especially those hailing from southern states. Then post them to secondary sites as Dusty's or old label bottels for 2000% the price. The Rebel Yell name was inspired by the Confederate Armys use of the word during the Civil War to target markets in the South. Weller bourbon would be purchased by the Sazerac company and produced by their Buffalo Trace distillery, but the Rebel Yell brand was purchased by David Sherman Corporation (now Luxco, who also produce Everclear grain alcohol) and production moved to the Heaven Hill distillery in Bardstown, Kentucky. Rebel 100 Kentucky Straight Bourbon Whiskey is a 100-proof wheated bonded style bourbon that retails for about $20 for a 750mL bottle. Lets be honest were talking about a $15 bottle of bourbon. Caramel, citrus peel and baking spice flavors of cinnamon, nutmeg and vanilla. Midwest Grain Processor acquired the Rebel Yell whiskey brand fromLuxco, a Kentucky distillery that was founded in 1918. Rebel 100 Kentucky Straight Bourbon Whiskey is a 100-proof wheated 'bonded style' bourbon that retails for about $20 for a 750mL bottle. If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal ) JCwhammie Veteran Member 1.7k Location: Ballwin, MO Posted November 18, 2020 This is funny. "I could hear the sound of shots from the direction of Hickory Point, accompanied at intervals by fierce yells," remembered Reeder. The mouthfeel is quite thin, the profile is standard, and the alcohol flavor is more prominent than youd want. The whiskey is aged in charred oak barrels for four years before being bottled. I can appreciate why some people are upset though. . Rebel Yell was to be produced in small batches and sent out to southern states. Without fail, it was Yellowstone or Rebel Yell. It was renamed in 2011 after being sold to the Luxco company. The flavors are going to be standard, the mouthfeel will be thin, and a cheap alcohol taste will come with it. The Rebel Yell brand wasnt introduced until 1950, however, by Charles Farnsley, the mayor of Louisville at the time. As one soldier explained: "I always said if I ever went into a charge, I wouldn't holler! Imagine how much the 'woke' folkswould flip out if they saw the old Rebel Yell labels! The name Rebel Yell recalls the Confederacys armed forces during the Civil War. It started with a new bottle design and a new marketing campaign. Luxco was a relatively small NDP and rectifier. The yell has often been linked to Native American cries. The 40% alcohol by volume (80 U.S. proof) spirit was formerly produced under contract by Heaven Hill at its Bernheim distillery in Louisville. In Ken Burns's documentary The Civil War, Shelby Foote notes that historians are not quite sure how the yell sounded, being described as "a foxhunt yip mixed up with sort of a banshee squall". It seems, though, that Rebel Bourbon still sources its whiskey from Heaven Hill as the bottle dons the statement bottled for Lux Row Distillers. This drink is smooth, simple to drink, and it has a 100 percent proof that will keep you warm all night. We traveled all the way from our home in the Virgin Islands so they could experience the rides I loved as a kid growing up in DC in the 1980s. New packaging will be available nationally starting January 2015 in the 750mL bottle, followed by the 1.75L bottle rolling out in March 2015. It will just make her cry more, more, more. As I mentioned, this was a whiskey many of us grew up drinking in high school and college, likely before we were supposed to be drinking. It is high-proof and made from corn. For most of its existence, Luxco was a non-distillery producer or NDP which meant they did not own a distillery. Its a decade old recipe that was painstakingly aged in charred oak barrels to create a distinct flavor profile for each batch. However, in 2020 the rebranding effort went to removing Yell from the bottle. For more information, please see our Yep, they did. Reviews and discussions are encouraged, check out the stuff we've compiled in the sidebar and our review archive! Changing the name of the Rebel Yell is turning your back on everything that made you what you are. A burst of sweet corn erupts from my Glencairn glass before giving way to vanilla, warm . These bottles may appeal to those looking for a private-label wheated bourbon experience. Saint_Thomas_More 2 yr. ago Photo Credit If youre looking for a winter drink, this Rebel Yell 100 bourbon is the way to go. And yes, it was made along side Pappy Van Winkle at Stitzel-Weller. (Originally published in, This page was last edited on 10 February 2023, at 16:18. That is really lame. Both new variants will be in a750mL bottle with screened-printed labelgraphics and at 90 proof. Rebel Yell Kentucky Straight Bourbon Whiskey has a retail price of about $16 for a 750mL bottle at 80-proof. The company statement is fairly short on details about the expression, but weve reviewed previous editions, and this one looks to be similar: a higher-end, older, single-barrel version of Rebel Yell bourbon, part of an ongoing effort (along with the several redesigns the brand has undergone in recent years) to revamp the brands hard-partying reputation. The 10 yr is rebranded on the desktop site. Rebel Rye is a rye whiskey priced at about $25 for a 750mL bottle. Its 36-inch continuous column still has a capacity to produce 50,000 barrels or about 3.25 million proof gallons of bourbon per year. Good one. Rebel Rye is a rye whiskey priced at about $25 for a 750mL bottle. Luxco recently released a Rebel 10 Year Single Barrel Bourbon. We have to acknowledge and accept our past. With that effort, the price has went up a bit, too. Please feel free to start anew thread on the subject. "Rowdy yet refined", this new look straight bourbon is the original recipe made with wheat, corn and malted barley. Rebel Yell SmallBatch Rye will provide a little more spice androbust flavor to the current Rebel Yell familylineup. Racer 75 is fine, as long as they actually RACE the trains! The brand was likely named after the Confederate battle cry, which was popular during the Civil War. Caving in to such ridiculousness. What does it taste like? In 1972, the Stitzel-Weller Distillery went out of business. She's a regular contributor to the Whiskey Wash with an affinity for the unique and weird side of whiskey. This very recipe represented a base for many famous bourbons that were later produced at the Stitzel-Weller distillery. They recently dropped the "Yell" from the name. I think you hit the nail on the head on this. Rebel Yell 10 Year Details. Press question mark to learn the rest of the keyboard shortcuts. Rebel Whiskey is owned by Luxco, but the whiskey is distilled at Heaven Hill Distillery. Christian: The nose on this 1969 Rebel Yell Kentucky Straight Bourbon Whiskey is significantly different than the previous two iterations we have tasted from Stitzel-Weller. 1965. The brand was created to commemorate the 100th anniversary of the Stitzel-Weller distillery in Louisville, Kentucky, by Charles R. Farnsley, the former mayor of Louisville. Overall, Rebel Yell is an entirely expected Kentucky bourbon that lends itself better to throwing back than truly enjoying. I actually went to the store today to buy some bourbon as my 1.75L bottle of Rebel Yell was finally getting low. Yes, Racer 75 is a weak, uninspired name but Im glad to know that inbred rednecks who say they will no longer be renewing their seasons passes just because of the name change will no longer be in the park! Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. The Yellow Stone brand was discontinued in 2015. Rebel Yell Bourbon is featured in the lyrics to "Honky Tonk Hell" a song performed by, This page was last edited on 8 February 2023, at 18:06. I was told it was possible they were no longer making it. Even my 7 year old commented that racer 75 is a dumb name and both my boys still called it the rebel yell. Be More Rebel. Awww poor baby. Coming in March, Rebel Yell will be introducingtwo new variants to the current family lineup,Rebel Yell Small Batch Rye and AmericanWhiskey. It wont be undone but it was a mistake to change the name of an icon! Interesting was in Lux Row today and not one mention of it. How it starts deep and ends high, how it rises into three increasing crescendos and breaks with a command of battle. It was meant to target markets in the South, and the Rebel Yell name harkened to the Confederate Army during the Civil War. Yeah, Oh im sorry for being an activist SJW hybrid, Racer 75 is a stupid name and not catchy, Apple Zapple is catchy but not Racer 75 Kings Islands Racer is catchy because it is simple. Rebel Reservewill also be updated and now called RebelYell Small Batch Reserve. Rebel Yell American Whiskey is a uniquewhiskey blend that combines the smooth andsweet taste of our wheated bourbon with thespiciness of a rye. In 2019 Rebel Yell began rebranding. sberto 2 yr. ago It's up to the distributor in your state. The entire Rebel Yell brand has been rebranded in conjunction with the release of Rebel Yell 100. This nose is sweet and much more grain forward in its aromas. To me, those moves are deserving of criticisms about erasing history, but I wouldnt put a roller coasters and a monument in the same category or even in the same discussion. Like all bourbon, wheated bourbons are still required to contain at least 51 percent corn in the mashbill. Weller & Sons until it merged with the Stitzel distillery company which was founded around 1872. Weller. In 2018, the company established its own distillery, named Lux Row, in honor of the long, tree-lined drive that leads to the facility. 111 Reade StreetNew York, NY 10013Phone:212-240-9194, Hours:Mon-Fri 4 pm - 4amSat 5 pm - 4amSun 4 pm - 2am, Penelope Bourbon Distillery: A Tradition Of Excellence, It Is Perfect For Sipping Neat Or On The Rocks Wathens Bourbon: A Kentucky Tradition. After the Stitzel-Weller company broke up in 1972, Rebel Yell was purchased by David Sherman Corporation, now known as Luxco. The woke folk are going to get their pitchforks and be at Lux Row's doorstep once they catch wind of a Rebel libation. By 17. Confederate soldiers may have imitated or learned the yell from Native Americans. Part of Rebel Yells rebranding effort was to market itself to more than just the south, where the whiskey was originally exclusively sold. Disgusted with the name change. Rebel Yell Has a Cool New Look and Two New Bourbons, Get the latest whiskey news and reviews to your inbox, recent news from Luxco, the brands owner, Whiskey Review: Watershed Barrel Strength Straight Rye Whiskey, Whiskey Review: Square 6 High Rye Whiskey, The Epicurean Adds Amarone Finish Edition To Wood Series Bottlings, Whiskey Review: Pursuit United Oak Collection Blended Straight Rye Whiskey, Whiskey Review: Redwood Empire Grizzly Beast Batch 2, Kentucky Derby Museums Secretariat Bourbon Box Set Available In A Lottery, Whiskey Review: Laws Whiskey House Cognac Cask Finished Bourbon Batch 2, Walsh Whiskey Releases The Irishman Vintage Cask 2023 Edition, Whiskey Review: Hard Truth Distilling Caramel Malt Sweet Mash Rye Whiskey, Midleton Very Rare Launches 2023 Irish Whiskey Vintage. Its the same recipe as the distillerys standard 80-proof expression, just bottled at a higher ABV. Is Rebel Bourbon the Same as Rebel Yell? In 2019 Rebel Yell went through a rebranding effort. Distillery: Lux Row (likely sourced from Heaven Hill) Type & Region: Bourbon, Kentucky, USA. ago One is softer DonutBourbon 6 mo. Vanilla, oak, dark fruits, a hint of cinnamon, citrus and notes of cocoa powder. You caved! Im only speaking for myself and the people I encountered. . For Blood Oath Pact No. While Rebel Bourbon doesnt display an age statement on its bottle, we know its aged a minimum of 4 years.