Roopa Venkatkrishnan, a Mumbai-based distributor, works mostly out of her car. Muthu has been periodically answering queries of the readers in a leading Personal Finance Magazine, Nanayam Vikatan. Chasers Are losers. D.Muthukrishnan ( Muthu) is the founder of Wise Wealth Advisors He is a Certified Financial PlannerCM (CFPCM) and Personal Financial Advisor. They consult me on sensitive matters like having a second child, or quitting a career for studies Thats surely something no robo advisor would be able to do! As a business owner, you are looking after the best interests of your company and employees; you also need to look for yourself, We know that as an executive you have an array of complex benefit plans available to you, We are passionate about helping women understand and take control of their finances. My core client base is 155 families who account for 96% of my AuM. Good Take Aways! Shyam says he wanted customers to come in by the bus load, rather than trickle in one by one. Remove some to bookmark this image. We now have more than 300,000 hits in our blog and is likely to cross half a million by end of this year. cookies . 6 crores and my SIP book was Rs. His opinions have also been quoted in various magazines and newspapers. Not often, says Ashish. And then, some clients dont just ask for portfolio advice but for life advice too. development, success stories and industry updates. Chadha got a jolt. D. Muthukrishnan. Getting a loyal following on twitter is every advisor's dream. This was a proud moment for me. We would continue to be less active. . In May 2015, Muthukrishnan became the first IFA in Tamil Nadu to achieve a SIP book of Rs. 5 lakhs. Portfolio performance is not a criterion due to varying client objectives and lack of audited data. Our purpose at WealthWise Financial Services is to Redefine Wealth Management. Views are personal and are not recommendations. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); & I MyWealth.gr 2021 He doesnt offer SIPs as one of the options to his clients; it is the only option. We make changes, only if it is extremely required. He is aCertified Financial PlannerCM(CFPCM)and Personal Financial Advisor. , . Comments have to be in English, and in full sentences. If someone has posted a tweet, reply immediately. Being from a very low-income family and naively thought that the stock market is a quick way to get rich. Whenever we talk about value investor in India, the first name comes to mind is Warren Buffett or Rakesh Jhunjhunwala. Two years later, the NAV fell to 6. And then, for the bigger things in lifeto plan for your childs higher education, your own retirement, buying a house someday and so on. . CFP (Certified Financial Planner) and a practicing 'Personal Financial Advisor'. Some investors, mostly senior citizens, can be seen going over their portfolios and account statements with their relationship managers. , . Your email address will not be published. The former chancellor is the first British PM who is a person of colour. . Not everyone in this world can be a business tycoon or have a top-tier position in a big corporation. Think of the number of times it could have been broken if I were mis-selling. Ashish helped him get together with a friend, open a joint account and invest 500 through SIPs. 12h Any good fund or fund manager or investor is likely to underperform for 3 or 4 years during a 10 year period. During his first three years as a financial advisor (Muthu quit a BPO job at 34 to take up a full-time career in financial advice), the raging bull market of 2006-07 was on. document.getElementById( "ak_js" ).setAttribute( "value", ( new Date() ).getTime() ); Copyright 2021 NextLevel Education | All Rights Reserved, Call us: +91 90290 43838 |E-mail: info@nextleveleducation.in. In fact, in my profile description too, I have specifically mentioned this to let my followers know what type of posts to expect from me. The 42-year-old is also the first Indian-origin person to assume the office of the Prime Minister in Britain. As long as clients need you, there will always be a revenue model that can be worked out. Today Today, he is a Chennai-based Certified Financial Planner (CFP) and the founder of Wise Wealth Advisors, a financial advisory firm that helps clients to build and manage their wealth. I promise that neither we would chase performance nor allow you to do so. We help our clients pursue their passions by taking the worry, fear, and concern out of wealth management and financial planning. Do you see the difference? By then he was married and discussed with his wife about pursuing his passion in personal finance and becoming a financial advisor. Loreen Gilbert's Recognition Includes: L. L. With a lean operation, Rajaraman swears he cannot survive without technology. They have taken a period of last 10 years, January 2007 to December 2016. But how can an advisor change this behaviour and ensure that clients make money? Valueresearch offers lot of free tools for investors. We create core fee-based portfolios with unconstrained weightings in sectors, market capitalizations and geographic location. Pay up abroad, but play around in India. I'm a Certified Financial PlannerCM (CFPCM). Muthukrishnan says he spends much of his time counselling his clients at the beginning of their relationship so that they understand the merits of SIPs and a buy-and-hold strategy. . Copyright 2022 HT Digital Streams Ltd All Right Reserved. We create a dynamic financial plan for each of our clients by adjusting their plan to align with their current situation, changing priorities, and the economic environment. But well do it only rarely, purely based on requirements. While most advisors are yet to reach their first 1000 followers, these two IFAs have taken social media presence to a whole new level. Required fields are marked *. I usually convince them to sell half the intended amount. . I look at two aspects in this context: I must chose clients who value advice and who are not naturally inclined towards a DIY strategy. . In 2010, I did some introspection and came to the conclusion that I had to change my strategy completely. Important lesson to learn from this An advisors value comes not only from what he does but more so from what all he does not do, Nice article. The facts and opinions expressed here do not reflect the views of. Get your daily dose of business updates on WhatsApp. In a recent study (read here: https://bit.ly/1p8PW81 ) which Mint did with Hexagon Wealth, a Bengaluru-based boutique wealth management firm, we found that as the time horizon goes up, SIPs do better. But most distributors start at a lower stratum of the investing population, which is the retail customer. How D.Muthukrishnan and Mahesh Mirpuri gained over 10,000 followers on Twitter. Since 2017, he has been focusing on serving his current clients and not taking on any new ones. Related To Subbaratnam Muthukrishnan, Aravind . Chadha was happy handling big money; clients were fewer but the corpus was bigger, which would lead to higher andwhat he thought at the timesteady income. I tried to dissuade him but he wouldnt listen. More than 86,200 of your industry peers are staying on top of their game by receiving daily tips, But once she is convinced and invests, typically she is a keeper, they say. Nice example shared on how an investor may loose by regularly switching at shorter duration. Wealth managers do not pay a fee to be considered or placed on the final list of 2012- 2021 Five Star Wealth Managers. When Bengaluru-based couple Shyam and Priya Sunder decided to set up PeakAlpha Investment Services Pvt. Working with the stockbroker as an accountant and delivery staff. Ltd, a financial planning company in Bengaluru in 2005, Shyam decided to put his communication skills to good use. At Sapient Wealth Management, we are in the business of simplify . I actively make note of how many times a client calls me in bear markets. Each relationship manager, about 15 of them, is assigned a neatly appointed desk with a computer and adequate stationary, and plenty of ergonomically designed chairs around. The key is to create a need for your services first, and then acquire more clients, by showcasing how you can address their need. In 2014, I started posting my favourite quotes to test the waters. The couple never came back. He came forward and said Muthukrishnan cautioned: "Wealth is difficult to build and easy to lose." To subscribe to our emailers, all you have to do is fill in these basic details and click the Submit button. View Deepthi Muthukrishnan's email address: dxxxxxxxxxxxxxxxxxxxn@ucla.edu & phone: +1-xxx-xxx-7764's profile as Postdoctoral Fellow at University of California, Los Angeles, located in Culver City, California. We ask you to complete a risk tolerance questionnaire and establish your risk score. Useful article for All. Most of us will have to live a middle-class lifestyle. But there are many more gems one of them is D.Muthukrishnan. But different banks, distributors and financial planners follow varying definitions and offer different facilities to such groups. #ynr #welcome #oxynova After working hard for 7-8 years, I had to rebuild my business from scratch," he says. They were selected by a diverse panel of judges from across the industry and the editorial team at ThinkAdvisor. That is when Chadha realised that retail investors money is smaller but also stickier than what comes from large institutions. His objective is to help as many people as possible to become financially independent so that their quality of life improves greatly. I hope to cross the Rs.100 cr AuM mark in the coming 2 months, based on commitments already on hand and my SIP book. He thinks AMCs need to reduce the cost differential between Direct Plans and regular ones. . Chadha tells us that in those days he used to get clients who invested as little as 3,000 through SIPs. He is famous on tweeter as Muthuk Sir. I must go beyond knowledge (market perspectives, fund selection etc) and focus more on helping with behavioural aspects of investing. He handles the finances of about 300 families with 150 crore in AUM. So, who is a retail customer? Bengaluru is the information technology (IT) hub of India and the technology companies attracted young talent from all across the country. , . Our values-based approach to financial planning and wealth management establishes a clear and personalized financial path to assist our clients inpursuing their goals. D.Muthukrishnan. When will they need this money? For the first 3 years (2007 to 2009), I did all the traditional sales initiatives that many do - I set up stalls during tax season in IT companies, I gave presentations in rotary clubs etc. He has contributed articles to popular personal finance portalMoneylife. A candid investing chat with "Dr. Nugget" Muthukrishnan. Getting a clients asset allocation right is the key to investing success, believes Rajaraman K of RRK Advisory. He joins a national list of less than 25 IFAs who have achieved a SIP book of this size. 1.77 crore, IIM Shillong appoints this MFD as the member of review committee, Meet this MFD family who built a monthly SIP book of over Rs. He also holds aMBA in Finance from IFMR( Institute for Financial Management and Research). In the MF parlance, a retail customer is an individual whose investment and portfolio value is less than 5 lakh. He has done live talk show in Sun News . My efforts are always only in one direction: to help investors understand that a simple goal based systematic investment approach, executed without exception, is all that they really need. . The remaining 98% keep churning, redeeming and lose out on the long term wealth creation. A radical change in marketing strategy in 2010, led to an incredible 15x growth in his business over the last 5 years, and has now catapulted Muthukrishnan into the big league of IFAs. Muthu is quite sure that Direct Plans will disrupt traditional distribution models, and is prepared to take a cut in fees. I have over 1100 live SIPs and the average is over Rs.9000 per SIP. The opinions expressed and material provided are for general information, and should not be considered a solicitation for the purchase or sale of any security. I cannot risk my reputation," he says. Mr. Muthu is a Certified Financial Planner (CFP) and . In 2008, you would have moved to Sundaram Select Focus. Today, with all the Flipkarts and Jabongs, Young Indiais all about spendingmoney. Our endeavour will be to continue showcasing ideas and insights from successful practitioners that can help put your business onto a high growth path. Like that you would have invested in ten funds over last 10 years. His stockbroker asked him to apply and sponsored the 3 years part-time MBA with IFRM (Institute for management and research). That kindled his interest to take up a career as a personal financial advisor. See the complete profile on LinkedIn and discover MUTHUKRISHNAN'S connections and jobs at similar companies. Log in to our website to save your bookmarks. The next 10 years of my career was in BPO. Smart distributors have learnt to keep their costs low. Find contacts: direct phone number, email address, work experience. My advice to advisors is to increase interaction with people on social media. The masseur agreed and started an SIP of 1,000. Switching to best performing fund does not guarantee good returns. Member FINRA & SIPC. He saw that the couple, both of whom were working for a technology company, had a credit card debt which they were happily rolling over, continuously. By interacting with various people, I have increased my visibility. Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards The American Business Awards, The International Business Awards, the Stevie Awards for Great Employers, the Stevie Awards for Women in Business, and the the Stevie Awards for Sales & Customer Service. I ensured that I had good quality content on my blog, and I regularly post 3-4 articles per month. I plan to expand to serve 300 families in the next 5 years, and have set myself an AuM target of Rs. My comments were never just a couple of words of appreciation - rather they were insights I would share to add to what the blogger said or a difference of opinion, where I thought otherwise. Clients who miss payments are immediately chided to stick with their plan. Weve never recommended new fund offers (NFOs), sectoral and thematic funds. I used to spend a lot of time on Twitter and still, I was not able to get a decent amount of followers. . This is the main reason for the poor return experience that many investors have with equity investing. Ten years ago, we all paid big commissions to book train or airline tickets. They are very well known. But do SIPs work? All content in Marketing Wiz is created by Wealth Forum and should not be construed as views of Kotak MF. All rights reserved. As long as my AuM grows, my income will be stable, even if it doesn't grow in line with AuM due to margin shrinkage. R D Motors Building, A.T Road, Khutikatia, Nagaon-782002, CONTACT +91 70990 31563. When you recommend to your clients what you yourself do, it works. Our purpose at WealthWise Financial Services is to Redefine Wealth Management. Insights on building wealth. They approached companies some were their ex-employers, such as Accenture Plc and Mphasis Ltdand started to hold workshops. As on December 31st 2016, by doing the above performance chasing, you would have ended up with Rs.1,47,704. I don't accept SIPs for less than 10 years, in fact, I don't accept any investments with a horizon less than 5 years. So long as we add value to our clients on the behavioural aspects, we will always remain relevant to them. There is no guarantee though. The Forbes ranking of Americas Top Women Wealth Advisors, developed by SHOOK Research, is based on an algorithm of qualitative and quantitative data, rating thousands of wealth advisors with a minimum of seven years of experience and weighing factors like revenue trends, assets under management, compliance records, industry experience and best practices learned through telephone and in-person interviews. Instead of only focusing on working hard, I began thinking of how I can work smartly. 500 crores by 2020. Defining his investment strategy as follows (influenced by Terry Smith), Your email address will not be published. He made the investment. Radical change in strategy drove 15x growth in last 5 years, D. Muthukrishnan, Wise Wealth Advisors, Chennai. House No- 774, TR Phookan Road, . , . Does he also advice his clients to change their portfolios based on fund performance? If you do not have an account please register and login to post comments. They found his inputs very useful and also encouraged him to share more. Loreen Gilbert has received these recent industry awards: The Luminaries program shines a spotlight on how industry participants are producing results in thought leadership & education. We look for long term performance, consistency, losing less in bear markets and ability to navigate multiple market cycles. At WealthWise Financial Services, we deliver personalized strategies that embody the values of integrity, competence, and care. Enjoy sharing thoughts on investing, personal finance and more. Based on these, he builds an asset allocation plan. Prior to this, he was worth a few million dollars. I therefore started my own blog. To that end, we work with you on articulating your vision of the future. 30/10/2022 06:13:43 PM Share: Ashish startedout as a financial distributor in 2004 and now has over 3,500 families doingover6,000 SIPs through his firm. Apart from the above, I also hold Post Graduate Degrees in Commerce & Corporate Secretary ship (M.Com & MCS). . Writing blog posts, sending daily text messages on his clients mobile phones with a quote advocating long-term investing is his way of staying in touch with clients. However, it wasnt easy. She has sessions with her clientsalmost 60% of them are women, so she insists on the husbands to also join their wiveswhere she explains the need to have goals for every investment. Got me started on the PF journey. CapitaLand Investment Management (CLIM) has announced the distribution of CapitaLand Ascott Trust (CLAS) units to its shareholders. It was a bold move at that time, but I saw that running from one client's office to another, having lengthy conversations and hoping for business, was just pitching me in my clients eyes as yet another agent hoping for some business. 10+ . Today, PeakAlpha has about 3,300 customers, of which about 2,500 have come in through workshops, says Shyam. Up until then, my gross income was about 80,000-90,000 per month. The typical retail investor rushes into equity funds in bull markets and abandons them when the tide turns. The investors who signed up for SIPs in 2006-07 have managed a 17-20 per cent CAGR and are now votaries of long-term investing. Read and explore new things such as international websites related to your business to increase your knowledge. It is time for IFAs to go through a similar disruption.. In 2014, equity funds had returned 30-60% on the back of a stock market rally due to the change of government at the Centre. ft home that he purchased when the area he lived in, in Andheri, got redeveloped a few years ago. He only accepts those with a minimum 10-year horizon. Today, he is a Chennai-based Certified Financial Planner (CFP) and the founder of Wise Wealth Advisors, a financial advisory firm that helps clients to build and manage their wealth. When it comes to wealth management, we understand that every client is unique, each with their own set of aspirations and expectations. In fact, people started approaching me for financial advice. But most of Navi Mumbais population was made of the salaried class. People from mainland Mumbai had just started to migrate to Navi Mumbai and many others moving to Mumbai began settling in Navi Mumbai because of cheaper housing and lower rentals. Khatri decided to toil. Apart from the above, healso holdsPost Graduate Degrees in Commerce & Corporate Secretaryship. If you dont automatetheir savings, investing becomes impossible. , email, . As retail money comes in small ticket sizes, it takes time for distributors to break-even and then start making money. : : , . I believe since Twitter is a social media, one should focus on personal interests and passions. She didnt give her nod and reminded him that he has a 10-year-old sons further education to think of. . AMFI Registered mutual fund distributor valid from 21-Oct-2019 valid upto 14-Dec-2022 located in Chennai Buy/Sell Mutual funds sitting @ Home offering Cash Management, SIP Mutual Fund and ELSS Tax Savings By March 2010, my AuM had reached Rs. Click below to get started and see how we can work together. I would like to end this with a Buffett quote: We will not equate activity with progress. Your session has expired, please login again. , . D Muthukrishnan of Wise Wealth Advisors swears by what he calls positive brainwashing to help his clients avoid bad decisions. Achieving your financial goals is an on-going process. Marketing Wiz, a joint initiative between Kotak MF and Wealth Forum, aims to provide you marketing insights that can help you win clients and boost growth. Patience always pays. Venkatkrishnan likes to take the slow and steady approach. Followers: 479,876 Apart from some of these attendees, hopefully, becoming our customers, they would start their relationship with us not only with a good understanding of what they can expect from engaging with a financial planner, but also quite a bit about the process of financial planning and investing. Prior to the distribution, CLIM owns 37.53% of CLAS and CLIM is going to distribute 8.48% of CLAS to shareholders. Managing portfolios on behalf of 174 families who have over 1,100 individual systematic investment plans (SIPs) running, Muthu says that the key tool which he uses is frequent communication. I sincerely believe the kind of value addition we do with less tinkering of portfolio, preventing you from doing many wrong things and making you do the few right things needs to be shared once in a while so that more activities are not equated with good advice. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Your email address will not be published. ft each, in Anna Salai, Chennai, Partha shows us the extent of devastation that last years floods had caused; the entire ground floor of the building was completely submerged. He eventually made a lot of money. ITC infotech is a small component of ITC conglomerate.
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